Recommended Resources

There are many resources available to you! We'll keep adding resources onto this page as we discover them (or create them). Below is an index that will let you jump to the resource you want (or you can scroll down the page).

Audio Recordings

• Top Tips for Developing a Powerful Brand
• Niche vs. Brand: What's the Difference?
• Top Tips for Attracting Clients
• De-Mystifying Niches
• Introduction to the Business of Coaching
• Beyond Selling: 5 Tips for Enrollment (radio interview)

Articles and Ezines

• Ezine: The Business of Coaching

Books and Publications

• The Business of Coaching

Audio Recordings and Handouts

Please note that you need to disable any pop-up blockers to see and access the graphical audio players below. You must be connected to the Internet to listen to the recordings.

"Top Tips for a Powerful Brand"
Approx. 60 minutes
Led by: Dorcas Kelley

New! Now you can download "Top Tips for a Powerful Brand" to play on your computer or MP3 player. Just click on the graphic below. Enjoy!

"Niche vs. Brand: What's the difference?"
Approx. 60 minutes
Led by: Dorcas Kelley

"Top Tips for Attracting Clients "
Approx. 60 minutes
Led by: Dorcas Kelley

New! Now you can download "Top Tips for Attracting Clients" to play on your computer or MP3 player. Just click on the graphic below. Enjoy!

"De-Mystifying Niches"
Approx. 60 minutes
Led by: Dorcas Kelley

"Introduction to the Business of Coaching"
Approx. 60 minutes
Led by: Dorcas Kelley

Articles and Ezines

Ezine: The Business of Coaching (link to quarterly ezine)

Books and Print Resources

The Business of Coaching®

Selected by several coaching schools as their primary business textbook & resource

This bookset provides comprehensive, practical information and guidance on a wide range of subjects covering both the "beings" and the "doings" of establishing, growing, and managing a successful and fulfilling business.

Some chapter titles include:

• Crafting Your Business Vision
• Being an Empowered Business Owner
• Your Marketing Plan
• Building Your Brand
• Marketing Materials
• Effective Networking
• Which Business Structure?
• Insurance
• Money Management
• The Transition to Self-Employment
• And 9 others!

Included are extensive Resource Guides (both print and web-based) for each chapter as well as step-by-step activities and guides to help you put your learning into action. Plus you can use the workbook format (available in paper or CD) to structure and organize your start-up and development efforts.

Click here to read more or place order